| POSITIVE ACTION FESTIVAL | An unmissable rendez-vous for outdoor enthusiasts & nature lovers.
With AIR Agence Innovation Responsable
In the heart of the European Surfing Mecca and at the foot of a french range of mountains, Positive Action Festival sets up the first edition of a unique event.
We invite you during the weekend of August 27th - 28th to join us in Anglet, between pine forests and ocean beaches in the South-West of France. This open meeting place will gather over 80 local and european companies showcasing a responsible future through lifestyle and initiatives. Moreover, loads of conferences and activities will be open to the public during 2 days.
Thanks to this festival, the notion of sustainable development is going to the next step. We are not speaking only about environmental stuff here, but definitely introducing a whole new lifestyle. Nowadays, the young generation is living a spiritual revolution. We feel like it’s our responsibility to move things and slow this over-consumption system that our parents went through. At the time they needed to reach a certain comfort and insurance by hoarding endlessly consumer goods. Today, we become aware that this situation cannot continue and we actually find our happiness through a new lifestyle. A new lifestyle that provides us a sort of back to roots way of life, by enjoying little things that the earth can offer us.
This festival will be divided in a few areas: Ocean, Outdoor, Street, Nutrition & Health, Mobility, with exhibitions, conferences and activities.(Cf. map)
In the Ocean area, you will discover for example eco-friendly surfboards, safety systems for water sports, latest social media application, the first electric jet-ski, Polynesian pirogue…
In the Outdoor area, you will discover sustainable development initiatives from Rossignol and other brands, a crowdfunding platform, or you can be part of a Trail, testing your climbing skills or driving drones.
In the Street area, let yourself try the Volcom skatepark, keep an eye out on the street culture with a few artists and even make your own skateboard.
In the Nutrition & Health area, you will be able to test some organic and local products or practicing some yoga.
In the Mobility area, you will discover an alternative way of life with severals way of travelling with fewer environmental impacts.
Finally, you will learn a lot through meaningful conferences with great speakers such as Surfrider Foundation, Maurice Rebeix about our connection with mother nature, Jérémy Pichon about a Zero Waste lifestyle, Arnaud Zangrilli about human skills development, Gibus de Soultrait about 40 years of surf trips and many more.
Positive Action Festival promotes an active lifestyle and initiatives closely connected to nature and the ocean. Their will is to inspire people to be part of our future and discover how we can change things thanks to a responsible consumer attitude for the good of all of us. Here is the next step toward a new world. Welcome aboard!